What is a business plan and why is it important?

Lynn H. Colwell formerly of Business Start-Up Magazine describes business planning like this “Starting a business without a plan is like trying to repair a flat tire with your teeth. It may be possible, but you sure make it hard on yourself."

” A business plan is a written document that clearly defines the goals of a business and outlines the methods for achieving them. A well developed business plan by The Entrepreneur Café, LLC will:

 

  • Serve as a roadmap for starting, growing and managing your business successfully.
  • Our plans help you evaluate every aspect of your business including refining management goals and objectives, marketing, identifying financial risks, organizing resources to help your business grow.
  • Our plans are a great tool for helping your small businesses raise money.

How does a business plan differ from a strategic plan?

Although strategic planning and business planning have some similarities they are different in the following ways.

 

Strategic Planning

Business Planning

Strategic planning is more conceptual in nature.

Business planning is more focused on the specifics of a business’s operation.

Strategic planning is more analysis focused.

Business planning focuses more on day-to-day performance.

Strategic planning spans a longer time frame usually 3-5 years.

Business planning realistically should cover a period of 1-3 years.

Strategic planning produces specific goals and objectives to be met.

Business planning is responsible for carrying out those goals and objectives.